We took inspiration from our past whitepaper on LinkedIn Groups and have taken an updated look at the functionality. Setting up LinkedIn groups and maintaining and keeping members engaged is a challenge. However, if played to an advantage online communities can bring reap rewards. According to LinkedIn, LinkedIn Groups, “provide a place for professionals
One of our Social Media Analysts, Jen, takes a look at some of the specialist social media sites that exist for niche interests. As the popularity of Social Media continues to grow, finding like minded individuals in a growing online network becomes much more difficult. While a major selling point for big player sites like
Siobhan, one of our Social Media Analysts at Social Media Search, recently put together this Boolean Search Cheat Sheet for a training session we ran. As it is a great introduction in to the world of sourcing, it seemed like the ideal piece to share! Boolean Search Boolean is a type of search which allows
Using the Relationship Pyramid for recruitment and sales on social media The basic premise is that relationships work in the same way in people’s personal and professional lives and can be explained in a ‘relationship pyramid’. While this is traditionally applied to face to face interactions, the same principles can be adapted and incredibly
Adam Gordon, Social Media Search’s Managing Director was interviewed on Matt Alder‘s Recruiting Future Podcast on talent communities. You can listen to the podcast here.
I had a very interesting conversation with a senior figure in a well-known RPO business recently about some of the work we do helping businesses to develop their own networks for recruitment (i.e. connecting hiring managers with potential future talent online and creating virtual communities). He told me he’d never heard of anything similar, said
Skills shortages should not hinder progress A recent Manpower survey has found that 36% of employers are struggling to find the talent that they need for their businesses. What can you do to overcome this? (1) Don’t be so specific with requirements You must work with the hiring manager to fully understand their requirement. But
Social Media Search supports a number of startup firms and investment groups, assisting them to source and engage with potential hires. For most of our clients, this is business critical. It’s a key part of their business plan and impacts on funding stages. So what can you do to make sure each and every recruitment
Over the last 5 years people have often told me they’ve tried to build LinkedIn Groups but ‘they just don’t work’.. My response is that you’ve probably made one of the three key mistakes; you’ve over-branded the Group, you’ve not created a strong enough guest list or you don’t have a robust content schedule. LinkedIn
In 2011, Adam Gordon developed a 30-Point-Plan for building powerful online communities. In this introductory video Adam explains the key benefits behind building virtual communities, why most communities fail, and how to optimise your success.